Professional Website Designer

Professional website designer

A professional website designer will ensure their website design aligns with clearly defined client requirements.

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What skills are required for a professional website designer?

A professional website designer mixes their traditional design skills like styling and layout design with technologies like HTML and CSS to create visually appealing website pages that display on the web. A typical professional web designer will have a minimum of 5 years working experience. They are mainly responsible for the visual look of a page, but may also take on other roles within a web design projectThe level of creativity required will vary and depends largely on the type of job at hand. A website designer creates all the visual elements on a web page such as page layout, colour schemes, text and content formatting. They are required to work with a variety of programming languages such as CSS and HTML. Web designers need to have a good grasp of traditional design fundamentals, as well as an advanced knowledge of emerging technologies to keep abreast of the latest technology advances. They either work independently as contractors, or are employed by a web design company.

Are you looking for website designers near you?

We have web designers in Johannesburg, Sandton, Randburg and Fourways.  Contact one of our designers today and get started with your website.

What types of web designers are there?

There are many different types of website designers who have various different specialities and skills. This makes the selection very difficult as you need to match the designers skills to your project. We have given a brief summary below and hope that this will assist you in your selection process.

Freelance web designers prefer working independently (independent web designer) and are normally not affiliated with any web design company. The risk in using a single freelancer is that you have no recourse in the event you have a disagreement.  if this person decides to move on, you need to find another freelance website designer to complete the job. These types of designers are normally the best website designers for small businesses as their prices are very competitive. We must however stress that cheap websites will not necessarily perform well on search engines so be careful when deciding which designer to use based on their pricing.

There are also WordPress designers who specialise in creating websites on the popular WordPress content management system (CMS). These types of websites are generally easier to maintain as WordPress comes with a number of plugins that are easy to use and support. WordPress website designers normally use pre-designed website design templates that can reduce the cost of your website. There are many freelance wordpress designers that offer various services such as website design, website maintenance and content management services. We strongly recommend using a content management system as these websites give you more options when upgrading your website. It is also easier to find a designer or developer that is familiar with the WordPress CMS than a designer who needs to understand the custom scripts and code of your website. Many websites do not need custom coding so you should steer clear of any designer that proposes a custom developed website unless there is good reason to do so.

eCommerce designers are normally more skilled in creating online shopping carts that integrate into banks via payment gateways. They generally use popular eCommerce carts such as WooCommerce to create very capable online stores. eCommerce web designers typically focus their designs around the products themselves in order to increase conversions by selling more products.

A responsive site designer is someone who prefers their website designs to resize on different screen sizes and devices. Google favours websites that are responsive as more and more customers use their mobile phones and tablets to locate online businesses. Your website ranking is also impacted if not mobile friendly so it would be wise to ensure your designer creates a responsive website.

Web Designer definition and meaning

A web designer is someone who uses their knowledge of traditional web design, web programming and scripting languages to create web pages that display on a clients web browser (front end). Web pages can be designed on a grid system which allows the content on the web page to shift and resize according to the size of the web browser window. They require both creative skills and technical skills to successfully create web pages. In a large team of web professionals, website designers generally focus on front end components while web developers focus on back end components. In smaller teams however, web designers and developers may perform multiple roles that involve the front and back end sections of a website.

These professionals will make changes to HTML source code. HTML is the code used to display web pages. More advanced coding languages such as Javascript allow for more advanced functionality within a web page. Web coding languages can be either client-side or server-side and allow the web designer to automatically produce HTML code for web page display. They can also use Cascading Style Sheets (CSS) to enhance the style of a web page. CSS also allows the website designer to create re-usable styling that can be used to ensure consistent styling across web pages. They normally ensure their content designs display on a wide range of devices and web browsers.

Web Designer coding and website design skills

Website designers also need a good understanding of how detailed web page elements such as spacing, colors, layout, images, buttons, icons and text work together to create web page designs that are both attractive and functional. Once a web designer has achieved a balance between these web page elements, an effective website design can be created. They also need to link various pages on a website using href links. These links allow web page visitors to navigate between pages on the website.

Web designers use a variety of different web tools depending on what part of the web design process they are involved in. Technologies used to create websites include W3C standards like HTML and CSS, which can be hand-coded or generated by WYSIWYG software. Other tools designers might use include mark up validators and other testing tools for usability and accessibility to ensure their websites meet web accessibility guidelines.

Web design - Wikipedia definition

Wikipedia has a nice definition of web design and explains the job of a web designer.